Reality TV star Kim took to Instagram to post a picture of daughter North - who was sporting bizarre black lipstick.
The toddler was seen to be made-up in the dark shade more commonly associated with goths than young children.
Though North's curly hair was tied up in cute bunches, slightly more fitting of a child of her age, fans couldn't help but notice her black matte lips.
While some followers heaped praise on the "precious" toddler, labelling her "beautiful" and "gorgeous little angel," not everyone was impressed.
"Makeup...naughty" wrote one concerned fan. While another added sarcastically, "North has a supportive mum :("
Others took time to comment on three-year-old North's ill-fitting grown-up look.
"She looks like a teenager with the dark lip," fumed one follower.
