The reality TV star - who was the victim of an armed robbery in her apartment in Paris earlier this week - has retreated from the public eye in the wake of the horrific ordeal.
"[Kim's] overall brand is generating at least $1 million a month just through general posts, not including anything that's specifically being contracted with companies," financial adviser Samuel Rad told PEOPLE.
"[But] I think what's going to happen is the first post she’s going to put up after not having posted for [a while], it’s going to get so many more followers and hits.
"I think that it might actually end up helping her. Especially if Kim positions [her return to social media] correctly … I think it could be a really big moneymaker for her brand.”
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